the GenGABOUT THE GENG
Connecting technology, people and greener choices.
The GenG is the brand of Công ty TNHH MTV Thế Hệ Xanh (Green Generation One Member Limited Company), the business behind AGreenChoice and The Symbiotic Network. It connects universities, businesses and students through green-living programs.
The GenG’s areas of work
The GenG develops products and services around digital transformation and green transformation. AGreenChoice and The Symbiotic Network connect technology, community activities and sustainable products within that direction.
How do The GenG, AGreenChoice and The Symbiotic Network relate?
The GenG develops and operates the ecosystem. AGreenChoice is the application for participation records, recognition points, gift redemption and individual Green Profiles. The Symbiotic Network, called Lưới Cộng Sinh in Vietnamese, connects products from socially responsible businesses with gifts and experiences in student programs.
Who founded The GenG?
Nguyễn Phạm Ngọc Tuấn, also known as Brian Nguyen, is the founder of The GenG. His work focuses on helping young people sustain greener habits through recognition and practical value, with universities and businesses contributing resources.
How does the three-party model work?
Universities collaborate on activities and student engagement. Businesses may contribute gifts, sponsorship or shared experiences. Students participate and record their journeys in AGreenChoice. Goals, scope, resources and deliverables are agreed for each program.
What is the current implementation scale?
According to figures supplied by The GenG on 11 November 2026, the program has operated continuously since 2022 and serves 3,000+ regular users across six universities. These are operator-reported figures, not independently audited results. The 2028 goals are presented separately from current results.
Recognition and independent coverage
The GenG received a Certificate of Recognition for Tech Innovation in ESG at the 2025 AmCham Vietnam – HCMC ESG Impact Showcase. The Nhịp Cầu Đầu Tư article “Người trẻ sống xanh” covers the founder and project. The certificate, news coverage and operator-reported metrics are distinct sources with different scopes.